Monthly Archives: May 2013

Does Your Company Matter?

I was reading an article online this morning authored by Wayne Lynn. The opening paragraph reads, “Does your company matter in the market? If your customers woke up next Monday morning and discovered your business was no longer open, would … Continue reading

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We Have Data – Now What?

Over the last several years, marketers have heard the term BIG DATA. In fact, it was named one of the marketing trends for both 2012 and 2013. But, what exactly is BIG DATA? According to IBM, we create 2.5 quintillion … Continue reading

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