I attended a breakfast presentation last week and the speaker was Todd Henry, author of “Louder Than Words”. He was a great speaker and I’m looking forward to reading his book over the next few weeks.

So much of what he spoke on was about being authentic. Not just in your personal life, but in your work life as well. Authenticity applies to companies, as well as to the people who work in those companies. And, many of his comments caused me to think.

At Multi-Craft, we started as a small printing company, but when the internet first appeared, we felt it would impact our business. At the time, we weren’t sure if that impact would be positive or negative – just that it would change us. So, we began that journey of change, which continues to this day.

We’ve always been okay with change. In fact, we tell new employees that if they aren’t receptive to change, we probably aren’t the ideal employer for them. This attitude has served us well.

I believe we began this cycle of change long before most of our competitors did, which, in my opinion, makes us authentic. In fact, I would get upset when I felt another organization was imitating us, and it would cause me to want to keep moving forward and staying in the forefront. While imitation is a compliment, it should also spur us onward to bigger and better things.

Sitting at this presentation last week, I felt such great pride in our organization and the people who work there. Recently, one of our managers asked if I would be receptive to her developing a new program for a certain segment of our customer base. She had seen an unmet need and a potential new revenue stream. She had taken the initiative and the time to develop an outline of what that new program would look like, and was willing to present that plan. Now, that’s authentic – and creative! It also shows her vision and leadership skills.

Isn’t that what all of us want? Don’t we want to work for organizations that appreciate our creative ideas and efforts? Don’t we want to feel that we’re making a positive impact daily? Don’t we want to lead companies that are full of people like our manager? I think we all want that. Those that seem to fall short, may not be falling short for any other reason than they work for organizations that squelch their ideas, or don’t appreciate their creativity and authenticity.

So, today, as I write this blog, I’d like to dedicate it to all of the authentic employees at Multi-Craft. Thank you for your creativity, authenticity, willingness to adapt and change, and the bravery you exhibit when you’re willing to put yourself and your ideas out there for others to hear. Thank you for choosing to work here and be a part of our team! Don’t ever stop innovating, thinking or creating. It’s because of you that we succeed!

About Debbie Simpson

President of Multi-Craft in Newport, Kentucky.
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