Monthly Archives: November 2016

How Much Personalization Is Too Personal?

When you are personalizing print or email communications, it’s important to remember that there are real people on the end of the line. Good use of data can be very effective, but the poor use of data can make people … Continue reading

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Is It Time For A Fresh Look?

Rebranding is a big deal, and it shouldn’t be done lightly. But sometimes, the time is right. When should you consider rebranding your business? Here is some advice from the experts. When something has significantly changed in your business. Businesses … Continue reading

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