Monthly Archives: February 2017

Not So Fast: Print Ain’t Dead Yet (AKA Direct Mail Outperforms Digital Channels by 600%)

In lieu of blogging my thoughts today, I wanted to share a recent article by David Rosendahl, one of the founders of Mindfire. I hope you find it as interesting as I did.   If you think direct mail is … Continue reading

Posted in Uncategorized | Leave a comment

The Right Content At The Right Time

Increasingly, marketers are looking at the sales process as a set of stages, with each stage of the process requiring different types of content to move prospects from one stage to the next.  This process is called lead nurturing. One … Continue reading

Posted in Uncategorized | Leave a comment