Monthly Archives: May 2017

Benefit From Effective Branding

An effective brand creates an enduring perception in the minds of your customers and distinguishes you from your competitors.  An investment in branding can pay off in many ways. Increase mind share.  When you want a cola, you think of … Continue reading

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Study: Cross-Channel Marketing Use Nearly Doubles

If you’re wondering whether it’s worth the effort to expand the number of marketing channels you are using and invest in deeper integration between them, just take a look at the data. According to a study just released by the … Continue reading

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